Crafting and protecting Pilsner Urquell’s authentic brand world
Pilsner Urquell is a brand after our own heart – founded on craft and authenticity, striving to make every beer perfect.
As their global creative agency, we’re proud to help the world’s first golden lager, born in Plzeň, Czech, bring their amazing story to life in a very real, down-to-earth way in all channels and touchpoints.
From brand guidelines and brand workshops to POSM and packaging, we’ve been central to the meteoric success of this premium Czech beer. What’s more, we’ve made everything globally accessible through our curated brand hub, which allows markets to find and implement exactly what they need to create growth.
Here’s to the original beer brewed the original way. Na zdravi!
Brand world | Asset hub | Marketing content
“Purple are more than a creative agency – they have become our brand partners. They care just as passionately about our beer as we do, they totally understand our brand – and have become a true extension of our team.”
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Lacoste
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